Ever Wondered Why Blogs Matter – and How to Use Them? This Kit Tells Small Business Owners All! How to Develop, Write, Promote, and Measure Blogs – AND how to Use Your Blog to Rank Higher with Google and Dramatically Increase Web Traffic!

MINNEAPOLIS, MN – March 11, 2008 – Small Business Mavericks, a division of Melberg Marketing, today announced a major new product release, Biz Blogging Basics, a complete D-I-Y Blogging kit and guide by Mavericks founder Caroline Melberg that explains why and how blogs can dramatically increase Web site traffic, improve search engine rankings, drive sales, build existing customer loyalty, and pre-empt crises.

Available as a downloadable PDF at www.bizbloggingbasics.com, (with a hard copy manual mailed to each client) the Kit is priced at $149 – but is available for a limited time through an introductory offer for only $97.00.

“Intelligent blogging has emerged as one of the key things that distinguishes successful small business owners from struggling ones,” says Small Business Mavericks founder and President Caroline Melberg. “Blogging is brand-building on every level – with the important benefit of improved search engine rankings for your website, when you blog correctly, that is. Google and the other search engines love blogs, and they get indexed and ranked much faster than a typical website online. I like to say, BLOG stands for: Better Listings on Google!”

The new guide explains:

• What’s a Blog, and Why Do You Need One? Who blogs, the benefits of blogging, and real statistics on how it’s affecting small business today.
• Determining the Strategy for Your Blog. Figuring out goals, niche, positioning, who should blog, and how to link to and interact with your competitors.
• Getting Started – Set Up Your Blog for Success. Establishing your own domain, choosing Windows or Linux, and nailing down Web uptime, speed, support, and choosing the right plug-ins.
• How To Blog Like a Pro. Details on how to choose subjects, keywords, links, length, things to emphasize, how to optimize your posts for better search engine ranking, and more.
• Promoting Your Blog. How to make sure your blog dramatically increases your Website traffic.
• The ROI of Blogging. Measuring all the overwhelmingly good stuff you get from your work.

As an added bonus, for a limited time, two special reports will be included with every Biz Blogging Basics purchase:

• Wordpress Plug-ins You Shouldn’t Blog Without
• Top 10 Blogging Mistakes You Should Avoid When Starting to Blog

AND, every person who purchases Biz Blogging Basics will receive 2 custom-designed WordPress templates that are optimized for the search engines and ready for you to use to start blogging right away. Sold separately, these templates are valued at $29 EACH, but they are FREE with the purchase of Biz Blogging Basics right now.

Small business owners (whether online or local brick-and-mortar), consultants, entrepreneurs, authors, copywriters, E-bay sellers, internet marketers, job seekers and many others can use the Biz Blogging Basics Kit to expand their businesses and improve their search engine optimization and reputation online.

Owners can learn to double or triple traffic – and in some cases increase revenue 30+ percent in a matter of months. Affiliates can resell it. Individuals can buy it and mine its wisdom in order to learn every trick about how to market themselves effectively to interested parties.

Small Business Mavericks maintains a web site, www.SmallBusinessMavericks.com, that helps owners increase how often their businesses are found on the Internet with a series of free tips, tools, and newsletters. An entire article library offers free explanation and tips on podcasting, mobile search, viral marketing, article marketing, email marketing, blogging and RSS, social bookmarking, maverick copywriting, creative public relations, creating and using E-books, pay-per-call and pay-per-click marketing, web design and search engine optimization.

The site also offers custom-designed services that small business owners use to build striking brands, develop strategic plans, and execute effective tactical programs. ¦

About Small Business Mavericks
Headquartered in Wayzata, Minnesota, Small Business Mavericks is the leader in teaching small business owners and managers how to market their businesses on the Internet, think creatively to find new local customers and increase sales. Contact Small Business Mavericks today by calling 952-473-1007, writing Caroline@SmallBusinessMavericks.com or visiting the company’s web site at www.SmallBusinessMavericks.com.

About Melberg Marketing
Headquartered in Wayzata, Minnesota, Melberg Marketing is a full-service virtual, integrated marketing firm dedicated to bringing blue-chip marketing experience to today’s small business owners.

MEDIA CONTACT:
Dave Dix
Melberg Marketing / PR
512.257.1605
dave@melberg.com