Posts Tagged ‘goals’

Small Business Goalsetting In 2010

Saturday, January 2nd, 2010

Now that 2009 has come and gone and we’ve entered a new year, it’s time to set some goals. Have you thought about your small business goals for 2010?

Goalsetting is an important part of any small business, but it’s vitally important for marketing. That holds true for traditional marketing and for Internet marketing. You’ve got to know what you want to get accomplished and have some idea as to how you will go about accomplishing it. The best starting place place is where you’ve been.

The first thing to do in small business goalsetting is to analyze where you are now. What have you accomplished in the past year? Write down your three most noteworthy accomplishments.

Next, analyze your current situation and identify your strengths and weaknesses. Are there any weak areas you’d like to improve?

Write down three goals for 2010 and at the end of the year, be sure to measure your small business success.

Tags: , , ,
Posted in Small Business Finance | 2 Comments »

Your Sales Funnel And Goals

Friday, May 22nd, 2009

Do you know what your goals are? Have you let Google know? You should.

Google Analytics allows you to establish goals for your website and will even measure your goals for you so you can determine how successful you are. If you need actionable data, you can get it by measuring your goals and using the information to make necessary changes regarding how you track and measure data and how you act on the data you track and measure.

Your sales funnel is an integral part of that process. By knowing how your traffic flow should result in a sale, you can place the proper metrics where they need to be in order to tell you where in the process you are not meeting your goals. Then you can take that information and make the necessary tweaks and changes to improve the sales process. But it all begins with tracking. Google Analytics is a great tool. You can learn more about setting goals through Google Analytics here.

Tags: , ,
Posted in Tracking & Analytics | 1 Comment »

Setting Social Media Goals for the New Year

Friday, December 26th, 2008

It`s nearly 2009 and the new year is the perfect time to start anew and really focus on your goals. Why not pick social media as one of the things you`d like to really work on in 2009?

Social media is only going to grow in popularity, so if you haven`t really done much with it so far, it`s time to really start working on this method of promoting your business. You`ll see huge rewards if you do it properly.

Setting some goals for the new year is always good. I`m not talking about resolutions, which tend to be too difficult to carry through with. No, these goals are something you can and will accomplish, by laying out the steps to reach them. For example, you might dedicate yourself to establishing a presence on one social media site every three months. You choose the site, then spend a set amount of time per day on it, perhaps 10 min. or even bookmarking a specific number of sites each day and connecting with 2 people per day or 10 a week, etc. The goals are flexible, the idea is to start working toward better publicity.

What are your goals for the new year? How are you going to be using social media to boost your business?

Tags: , ,
Posted in Social Media | No Comments »