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	<title>Small Business Mavericks &#187; PPC for Small Business</title>
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		<title>PPC For Small Businesses Using The Alternate Search Engines</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-for-small-businesses-using-the-alternate-search-engines/08/22/2009/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-for-small-businesses-using-the-alternate-search-engines/08/22/2009/#comments</comments>
		<pubDate>Sat, 22 Aug 2009 13:28:29 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[PPC for Small Business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=1506</guid>
		<description><![CDATA[
Whilst the major search engines get most of the traffic, there can be a lot of value in looking at the smaller search engines when it comes to PPC for small businesses. The advantage of using a search engine like Google is the depth of coverage available. You not only have PPC ads in the [...]]]></description>
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		<title>Generate Site Traffic with Pay per Click Ads</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/generate-site-traffic-with-pay-per-click-ads/02/17/2009/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/generate-site-traffic-with-pay-per-click-ads/02/17/2009/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 03:07:22 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[SEO for Small Business]]></category>
		<category><![CDATA[Small Business Internet Marketing]]></category>
		<category><![CDATA[Tools for Small Business]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[search engines]]></category>
		<category><![CDATA[website development]]></category>
		<category><![CDATA[building a website]]></category>
		<category><![CDATA[pay per click advertising]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=812</guid>
		<description><![CDATA[
Pay per clicks can be a shortcut to building traffic for your site.
In fact, some larger companies are foregoing SEO and going straight to pay per click (PPC).
Is PPC feasible for small business owners? It&#8217;s certainly worth considering the pros and cons. 
The basic premise of pay per click is that you pay each time [...]]]></description>
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		<title>How to Create Your Keyword List to Optimize Your Website</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/how-to-create-your-keyword-list-to-optimize-your-website/02/10/2009/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/how-to-create-your-keyword-list-to-optimize-your-website/02/10/2009/#comments</comments>
		<pubDate>Wed, 11 Feb 2009 04:16:32 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[Blogging for Small Business]]></category>
		<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[SEO for Small Business]]></category>
		<category><![CDATA[Tools for Small Business]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[search engines]]></category>
		<category><![CDATA[website development]]></category>
		<category><![CDATA[building a website]]></category>
		<category><![CDATA[keyword phrases]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=787</guid>
		<description><![CDATA[
Keywords are a very important part of your web design. If used correctly, keywords can help search engines find your site and drive traffic your way. Small business websites need all the help they can get and with a little bit of know-how, you can position your small business site for maximum exposure. 
First, you [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Video Conferencing for Small Businesses, Utilize this Smart and Affordable Communication Tool</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/video-conferencing-for-small-businesses-utilize-this-smart-and-affordable-communication-tool/02/07/2009/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/video-conferencing-for-small-businesses-utilize-this-smart-and-affordable-communication-tool/02/07/2009/#comments</comments>
		<pubDate>Sun, 08 Feb 2009 04:55:06 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[Networking for Small Business]]></category>
		<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[Small Business Internet Marketing]]></category>
		<category><![CDATA[Tools for Small Business]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Video Marketing]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=776</guid>
		<description><![CDATA[
Video conferencing, also known as web conferencing has been around for awhile, but with the latest technology itâ€™s now available and affordable for small busineses. 
Video conferencing can save time and moneyâ€”and who doesnâ€™t need that in todayâ€™s economic climate? 
The benefits of video conferencing are:
â€¢	Itâ€™s great to use between two people (point to point) [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Small Business Smarts, Drive Customers to Visit Your Website Again and Again</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/small-business-smarts-drive-customers-to-visit-your-website-again-and-again/02/02/2009/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/uncategorized/small-business-smarts-drive-customers-to-visit-your-website-again-and-again/02/02/2009/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 05:02:30 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[Blogging for Small Business]]></category>
		<category><![CDATA[E-mail Marketing for Small Business]]></category>
		<category><![CDATA[Local Internet Marketing]]></category>
		<category><![CDATA[Networking for Small Business]]></category>
		<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[Small Business Internet Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[website development]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=762</guid>
		<description><![CDATA[
There many exciting ways for small businesses to utilize their website to the max. The goal is to offer customers a reason to return again and again, and the only way to do that is to offer fresh content. 
Five Fresh Ways to Update Your Website:
â€¢	Offer printable discounts and coupons, including birthday BOGOF (Buy One [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>3 Reasons to Hire a Pay Per Click Expert</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/3-reasons-to-hire-a-pay-per-click-expert/01/12/2009/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/3-reasons-to-hire-a-pay-per-click-expert/01/12/2009/#comments</comments>
		<pubDate>Mon, 12 Jan 2009 20:15:33 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=706</guid>
		<description><![CDATA[
You can gain a lot with pay per click advertising. It`s quite amazing what a little well-aimed publicity can do. However, if you don`t know exactly how to set up a proper campaign with PPC, you could be in trouble. It`s very easy to lose a lot of money with this type of advertising when [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>PPC: Creating Relevant Landing Pages</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-creating-relevant-landing-pages/12/20/2008/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-creating-relevant-landing-pages/12/20/2008/#comments</comments>
		<pubDate>Sat, 20 Dec 2008 18:01:02 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=663</guid>
		<description><![CDATA[
If you`ve ever clicked on an ad only to end up on a website that appears to have nothing to do with what you clicked on, then you know how bad an idea it is not to optimize your landing page. Pay per click advertising can be very effective if you do it right, but [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Pay Per Click Advertising: Make It Work For You</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/pay-per-click-advertising-make-it-work-for-you/11/02/2008/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/pay-per-click-advertising-make-it-work-for-you/11/02/2008/#comments</comments>
		<pubDate>Mon, 03 Nov 2008 03:48:22 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[tracking]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=540</guid>
		<description><![CDATA[
Pay per click advertising makes a lot of people nervous. If you don`t understand it, then it`s quite easy to make a lot of mistakes that could really cause some problems down the road, mainly, loss of money.
To make sure that you are getting your money`s worth out of pay per click advertising, here`s what [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>PPC for Small Businesses: It Pays to Research</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-for-small-businesses-it-pays-to-research/10/08/2008/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-for-small-businesses-it-pays-to-research/10/08/2008/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 17:23:17 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=492</guid>
		<description><![CDATA[
If you`re looking into PPC for your small business, it`s very important that you know what you`re doing. There are too many sob stories around the internet about people who have lost their hard earned money on pay per click advertising. With a little knowledge, you can go a long way in the PPC arena.
Some [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>PPC Advertising: 40% Of The Impact Is In Your Headline</title>
		<link>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-advertising-40-of-the-impact-is-in-your-headline/09/08/2008/</link>
		<comments>http://www.smallbusinessmavericks.com/internetmarketing/ppc-for-small-business/ppc-advertising-40-of-the-impact-is-in-your-headline/09/08/2008/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 13:06:36 +0000</pubDate>
		<dc:creator>Caroline Melberg</dc:creator>
				<category><![CDATA[PPC for Small Business]]></category>
		<category><![CDATA[ad copywriting]]></category>
		<category><![CDATA[headlines]]></category>
		<category><![CDATA[ppc advertising]]></category>

		<guid isPermaLink="false">http://www.smallbusinessmavericks.com/internetmarketing/?p=418</guid>
		<description><![CDATA[
SiteProNews ran an excellent article on PPC advertising through Google AdWords. Toward the end of the article, I found this little gem:
According to research undertaken by Google in 2005, the headline of your ad represents 40% of its impact. The first line of copy accounts for 25%, the second line 20% and the Display URL [...]]]></description>
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